WhatsApp Marketing with 95% Open Rates and Real Conversations.

Yes — significantly. The free WhatsApp Business app limits you to 256 contacts per broadcast and requires manual sending. The WhatsApp Business API (used by Click Decoded) allows bulk broadcasts to unlimited opt-in contacts, supports automation and chatbots, enables CRM integration, and provides official campaign analytics — it's an entirely different infrastructure built for marketing at scale.

Yes — WhatsApp requires explicit opt-in consent before you can send marketing messages to any contact. We help you build a compliant opt-in collection strategy through website pop-ups, paid lead forms, checkout flows, and QR codes. Sending to non-opted-in contacts violates Meta's policies and can result in your number being banned — something we strictly avoid.

Templates (called HSM — Highly Structured Messages) are pre-approved message formats required for all outbound business-initiated WhatsApp messages. Meta reviews them to prevent spam. Our team writes templates that comply with Meta's content policies and pass approval. Once approved (typically 24–48 hours), they can be sent at scale. Template approval is a one-time process per template — approved templates can be reused indefinitely.

We track delivered rate, read rate, link click rate, reply rate, and opt-out rate for every broadcast. For automation sequences, we track conversion metrics tied to specific goals (cart recovery, appointment bookings, lead qualification). Monthly reports include all metrics with benchmarks and strategic recommendations. We integrate with your CRM or website where possible to attribute revenue to specific WhatsApp campaigns.

The WhatsApp green tick (Official Business Account badge) verifies that your WhatsApp number is linked to a legitimate, Meta-verified business. It builds trust with recipients and reduces opt-out rates. We manage the application process as part of setup — it requires your business to be verified on Meta Business Manager. Approval timelines vary (2–8 weeks) and are ultimately decided by Meta, but our application preparation significantly improves success rates.

Meta charges per conversation (24-hour window), not per individual message. Marketing conversation rates in India are approximately ₹0.58–₹0.78 per conversation as of 2024. These API conversation costs are billed separately to your Meta account — our management retainer covers strategy, template writing, campaign execution, and reporting. We'll give you an estimated API cost projection based on your send volume before you commit.

Yes — the WhatsApp Business API supports integration with CRMs (HubSpot, Zoho, Salesforce), e-commerce platforms (Shopify, WooCommerce), and custom websites via webhooks. This enables triggered messages from real customer actions (cart abandon, form submit, purchase) rather than manual list uploads. We advise on integration architecture and work with your development team to set up data flows.

Yes — many clients run coordinated email + WhatsApp campaigns for maximum reach. A typical launch sequence might send an email announcement, followed by a WhatsApp broadcast 24 hours later to non-openers, then a WhatsApp follow-up with urgency before the offer closes. Cross-channel campaigns consistently outperform single-channel approaches, and we can manage both with a combined retainer plan.