Expert Google Ads management that lowers your CPC, improves ROAS, and drives qualified conversions — for B2B, e-commerce, and service businesses across India.
The average business running Google Ads on their own — or with a generalist agency — wastes 40–60% of their budget on irrelevant clicks, broad match keywords, and ads that send traffic to weak landing pages.
We've fixed hundreds of underperforming Google Ads accounts. The issues are almost always the same: poor keyword match types, no negative keyword lists, weak Quality Scores, and no conversion tracking. We fix all of it systematically.
From search to shopping to video — we manage every Google Ads campaign type with a results-first approach.
Intent-based search campaigns that capture buyers at the exact moment they're looking for your service. Tight keyword match types, compelling ad copy, and strong Quality Scores that lower your CPC.
Product listing ads with optimised feeds and Merchant Centre setup for e-commerce stores. We structure campaigns for maximum ROAS across your top-performing and high-margin products.
AI-powered campaigns across all Google channels — Search, Shopping, YouTube, Display, and Gmail — with asset groups optimised for your conversion goals. The most scalable Google Ads format.
Video ad campaigns that build brand awareness and retarget website visitors — skippable, non-skippable, bumper, and discovery ads managed for maximum view-through and conversion impact.
Visually compelling display campaigns that keep your brand visible across 2M+ Google partner sites. Advanced audience segmentation and remarketing lists to re-engage high-intent visitors.
Proper Google Tag Manager setup, conversion action configuration, call tracking, and GA4 integration — so every rupee of your ad spend is tied to a real business outcome.
A structured process that launches campaigns fast and optimises them systematically for compounding performance gains.
Full audit of your existing account — identifying wasted spend, keyword issues, Quality Score problems, and conversion tracking gaps.
Campaign architecture design, keyword research, audience setup, ad copy creation, and GTM + GA4 conversion tracking integration.
Campaigns go live with controlled spend. We monitor search term reports daily, adding negatives and adjusting bids during the learning phase.
A/B testing ad copy, landing page recommendations, bid strategy optimisation, and audience refinement — every two weeks, every month.
Monthly performance reports and budget scaling recommendations. We double down on what's working and cut what isn't, every cycle.
Every industry has different search behaviour, competition, and ad formats that work. Here's how we approach yours.
Home services — renovation, interior design, pest control, cleaning, plumbing, and more — have high buyer intent and strong local competition. Call-focused campaigns and Local Services Ads work best here.
E-commerce requires a layered Google Ads strategy — Shopping for product intent, Search for branded and category terms, and Performance Max to scale across all channels.
Education and coaching lead generation is highly competitive in India — JEE, NEET, MBA, and skill certification spaces. We structure campaigns to capture high-intent course researchers at competitive CPLs.
Real estate is one of the highest-intent, highest-value categories on Google — buyers and renters search actively. We build campaigns that generate quality project enquiries while managing the high CPCs of this competitive space.
B2B Google Ads requires patience and precision — buying cycles are long, decision makers are specific, and irrelevant clicks are expensive. We target by job title, company size, and purchase intent to minimise waste.
Every rupee of your ad budget is treated as our own — because your ROAS is our reputation.
Every monthly report shows exactly what your budget was spent on, which keywords converted, which ads won, and what we're changing next. No dashboards that hide bad news.
We won't launch a campaign without proper conversion tracking. Every account gets GTM, GA4, and call tracking set up before a single rupee is spent on ads.
Search term reviews, negative additions, and bid adjustments happen every week — not once a month. Most agencies only check campaigns monthly. We don't.
We charge a flat management fee — not a percentage of your ad spend. This means we have no incentive to grow your budget unnecessarily. We grow it only when ROAS justifies it.
Everything you need to know about our Google Ads management service.
Get a free Google Ads account audit — we'll identify your biggest wastage and top improvement opportunities at no cost.
✓ Free audit in 24 hours · ✓ All industries · ✓ Flat management fee, not % of spend