🎬 Creator Campaigns · Instagram · YouTube · Reels

The Right Creator. The Right Audience. Real Results.

Influencer campaigns managed end-to-end — creator sourcing, brief writing, content approval, publishing, and performance reporting. We match your brand with creators whose audiences actually buy, not just watch.

500+ Creator Network 4.8% Avg Engagement Rate ₹25K Starting / Campaign
Campaign Dashboard — Click Decoded
🎬 Campaign: Festive Fashion Brand — Oct 2025
6 Creators · Active
2.4M
Total Views
4.8%
Avg Engagement
₹1.2
Cost Per View
Creator Deliverables
👩
@priya.styles
Followers: 284KNiche: Fashion
842K views
5.2% eng rate
Live ✓
🧑
@rahul.creates
Followers: 118KNiche: Lifestyle
394K views
4.1% eng rate
Posted ✓
👩
@meera.looks
Followers: 67KNiche: Beauty
Brief sent
In Brief
2.4M
Views Delivered
6/6
Creators On Track
₹25K
Campaign Budget
500+
Creator Network
4.8%
Avg Engagement Rate
₹1.2
Avg Cost Per View
₹25K
Starting / Campaign
What's Included

Full-Campaign Management,
Not Just Creator Introductions.

Most agencies stop at connecting brands with creators. We manage every step — brief to published content to performance report.

🔍

Creator Sourcing & Vetting

We identify creators from our 500+ network filtered by niche, audience demographics, engagement rate, and fake-follower audit. You only see creators whose real audiences match your target customer profile.

📋

Brief & Script Writing

Detailed creative briefs written for each creator — brand messaging, key points to cover, CTA requirements, and visual guidelines — structured to give creators creative freedom while hitting your brand objectives.

Content Review & Approval

Every piece of content reviewed for brand compliance, accuracy, and messaging before it goes live. We manage the feedback loop with creators — no awkward client-creator conversations required on your end.

📅

Publishing Coordination

Creator posting schedules aligned with your campaign calendar — product launches, seasonal moments, and paid amplification windows coordinated across all creators for maximum simultaneous impact.

📊

Performance Reporting

Post-campaign report covering views, reach, engagement rate, saves, story swipe-ups, and link clicks per creator — with ROAS analysis if campaign includes promo codes or UTM-tracked landing pages.

Paid Amplification

Top-performing creator posts boosted as paid ads via Meta's partnership ad feature — converting organic viral content into a paid performance channel for a fraction of standard ad creative costs.

Every Creator Tier,
Every Platform.

Nano to macro — we build campaigns mixing creator tiers strategically to maximise reach, authenticity, and conversion simultaneously.

🌟
Macro

Macro Influencers (500K+)

High-reach brand awareness campaigns with creators who have 500K–5M followers — ideal for product launches, brand introductions, and moments where maximum eyeballs are the primary objective.

Mid-Tier

Mid-Tier Creators (50K–500K)

The sweet spot for most brand campaigns — strong reach with above-average engagement rates (3–7%) and audiences that trust the creator's recommendations. Best ROI per rupee of creator spend.

🎯
Micro

Micro Influencers (5K–50K)

Hyper-niche audiences with 8–15% engagement rates and high purchase intent. Ideal for B2B, local market campaigns, and products where niche credibility outweighs mass reach.

📸
Instagram

Instagram Reels & Stories

Short-form video content on Reels for reach + Stories for conversion — the most common format combination for product campaigns, brand awareness, and direct-to-consumer launches in India.

YouTube

YouTube Integrations

Mid-roll brand integrations, dedicated product reviews, and unboxing videos — long-form YouTube content delivers the highest purchase intent of any influencer format, especially for tech and lifestyle products.

🎵
Regional

Regional & Vernacular Creators

Hindi, Marathi, Tamil, Kannada, and Gujarati language creator campaigns — reaching Tier 2 and Tier 3 Indian audiences with culturally native content that outperforms English-language campaigns in those markets.

Our Process

Brief to Published Content
in 10–14 Days.

A structured campaign workflow that eliminates the chaos typically associated with influencer marketing — clear timelines, managed communications, on-brief content every time.

01

Campaign Brief

We capture your brand objectives, target audience, key message, budget, and preferred creator aesthetic. A campaign strategy deck is presented within 48 hours with recommended creator tiers and platform mix.

02

Creator Matching

Shortlist of 8–15 vetted creators presented with audience analytics, engagement data, past brand work, and our team's qualitative assessment — you approve the final selection before any outreach begins.

03

Brief, Review & Approve

Creator briefs issued, content drafts collected and reviewed by our team, client approval sought on final content before publishing. Revision cycles handled by us — zero direct creator management on your side.

04

Publish & Report

Content goes live on agreed dates. Post-campaign performance data collected at 7 and 30 days. Full report delivered covering views, engagement, link clicks, and campaign ROAS with recommendations for future rounds.

Frequently Asked Questions

Every creator receives a detailed brief with key messaging, mandatory inclusions, restricted phrases, and visual references. Content is reviewed and approved before publishing — we reject and request revisions on anything that doesn't meet the brief. The approval step is non-negotiable in our workflow.
We run all shortlisted creators through HypeAuditor and Social Blade analysis — checking audience authenticity scores, follower growth patterns, engagement rate consistency, and geographic audience distribution. Any creator with suspicious metrics is removed from consideration before the client sees the shortlist.
Our minimum campaign engagement is ₹25,000 which covers our management fee plus creator fees for 2–3 micro-influencer collaborations. For mid-tier and macro campaigns, total budgets typically range from ₹75,000 to ₹5,00,000+ depending on creator tier, deliverable count, and platform mix.
Yes — we draft and execute creator agreements, handle payment processing to creators, ensure GST compliance on influencer invoices, and manage product delivery or barter arrangements. You deal with us; we deal with the creators. Full legal and financial documentation provided for each engagement.
Usage rights for paid amplification and brand-owned channel repurposing are included in our standard creator agreements. For broad or extended usage (TV, OOH, or long-term digital campaigns), we negotiate extended usage rights with the creator upfront — typically a modest additional fee agreed before the campaign begins.
From brief to first content live is typically 10–14 days for micro and mid-tier campaigns. Macro influencer campaigns may require 3–4 weeks due to longer negotiation and approval timelines. We advise briefing at least 3 weeks ahead of any campaign launch date to allow sufficient time for creator selection, briefing, and content review.
Yes — we've managed influencer campaigns for healthcare, finance, and legal brands with strict ASC and ASCI compliance requirements. All content for regulated industries is reviewed by our compliance checklist and, where required, routed through your legal team's approval process before being submitted to creators for filming.
Absolutely — our network includes strong creator representation in Indore, Bhopal, Jaipur, Lucknow, Nagpur, and Surat, as well as language-specific creators in Hindi, Marathi, Gujarati, Tamil, and Kannada. Regional creator campaigns often deliver 40–60% lower CPV than metro campaigns with comparable engagement quality.
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Find the Creators Your
Customers Already Trust.

Share your brand brief — we'll send a shortlist of vetted creators with audience data, engagement rates, and a campaign strategy within 48 hours.